Jon Stewart channels his inner Staten Island Italian with yet another hilarious take down – this one of “The Donald” and his recent NY pizza lunch with Sarah Palin.
- Right now, Indeed.com is my friend. #lookingforthenextbigthing #hireme #
- What exactly does the Vancouver logo represent? Even the old one with the hockey stick on the rectangle w/curved corners? Anyone? #
- Amazing hockey tonight. And its only Game 1. Hoping the Bruins can pull this one out. #lordstanleyscup #
- Can someone explain how a pro basketball player can shoot 36% from the FT line and still be considered a pro? #
- $5 automatic rebate on your next Whole Foods purchase – http://www.offermatic.com/rebates/240080 #
- The B's in the finals!! Memories of Rick Middleton, Terry O'Reilly, Wayne Cashman and Ray Bourque. #lordstanleyscup #40yearssincelastcup #
- Yes!!! Lets Go Bruins!! On the way to the Cup Finals! #nhl #bruins #
- Let the Heat hatin' begin. #
Screen shot of the JC Penney ad on ESPN.com
OK, this is just wrong on so many levels.
I was on ESPN today watching news about the latest NCAA scandal, this one about Jim Tressel resigning as Ohio State’s football coach because of something involving his players selling OSU memorabilia for money (just for context…this is really irrelevant here). Ahead of the ESPN video clip was a video ad with ESPN’s own Kenny Mayne as the pitchman for JC Penney and some deal on Van Heusen shirts (screen shot above is from the actual ad).
How dare they!! Heretics!! This is the Phoebe Cates scene from Fast Times!!
But beyond using an epic scene from one of the greatest cult hits in movie history, which is tattooed in the minds of most males who grew up at some point the 1980′s (seriously, ask any 10 guys who grew up at that time their top 5 sexiest movie scenes from that era, and I guarantee you 9 of them will say Phoebe Cates getting out of the pool in the red bikini in Fast Times.), do they not recall the broader context for the scene (Judge Reinhold taking care of, er, “business” in the bathroom)? Anyone who recalls this scene will also know the broader context. That’s what made it such an epic scene. So as a brand manager, not only would I have to seriously question the immense lack of creativity in this ad (oh, I have an idea…lets edit in the Phoebe Cates bikini scene from Fast Times into a video ad for dress shirts), I’d have to ask if this is the type of association I would want in the mind’s, er, eye of my customer? Really? The worst part? The tie in makes absolutely no sense within the context of the ad!!
Oh, wait wait wait…I get it. That was the whole point! To start a conversation online about the ad. You got me. You’re good. #not
- Wow! Deng throws it down on @KingJames head #
- She sells sanctuary #
- Stu Scott with the #FNL quote: clear eyes, full heart, can't lose #
- Lookout CC industry…u just got punk'd RT @fastcompany: How @Square Is Disrupting The Entire Payments Industry http://bit.ly/keXUcp #
- I just rated 8 Animation Movies using @GetGlue. How many can you rate? http://bit.ly/iXhDg2 #
- Sweet…got access to the #googlemusic beta. Experience very similar to Amazon Player but #goog is providing free songs. #interesting #
- I am listening to Kanye West http://bit.ly/cIOUXv @GetGlue #KanyeWest #
- I just rated 12 Alternative Albums using @GetGlue. How many can you rate? http://bit.ly/mARplX #
- I am listening to Cranberries http://bit.ly/gzDKBq @GetGlue #Cranberries #
Super cool to see the Chicago Cubs playing the Red Sox at Fenway this weekend for the first time in 93 years. If the baseball Gods had not been so cruel back in 2003 – the year of Steve Bartman in Chicago and Aaron (F***ing) Boone in Boston – these two storied (and until this past decade, cursed) franchises would have met in the 2003 World Series. And then the world would have come to an end (until that time, neither team had won a World Series in pretty much forever).
Not much creativity, it seems to me.
A couple of years ago, the breakout movie of the summer was The Hangover. Fast forward to this year and Hollywood’s summer of sequels and regurgitated ideas, and what does Warner Brothers deliver but the amazingly drab named “The Hangover: Part II“.
I mean, really? That’s the best name for the sequel to the “largest grossing R Rated movie ever” that they could come up with? For the audience they are trying to target – young men in college through their late 20′s/early 30′s (and maybe men in their late 30′s through mid 40′s who WISH they were back in their 20′s :) – they couldn’t figure out a catchy phrase to represent the sequel? Really?
Without much thought, here are a few exceedingly average, but better than “Part II” names, that I thought of.
The Hangover: Another Round?
The Hangover: Come on, one more.
The Hanover: Back For More
The Hangover: Relapse
The Hangover: Full As A Monkey (Since a monkey is part of the story line)
The Hangover: Double Fisting
The Hangover: Another Bender
The Hangover: Overserved
The Hangover: Served Again
The Hangover: Thai One On (Since this one is based in Thailand)
Its no wonder Hollywood can’t make a decent movie to save their lives and don’t know when to leave a classic alone. Here’s a stretch – The Hangover: Part II is probably going to be terrible; it will probably try to play off of the same unpredictability that made the original so, well, original. And when the movie is done, we’ll probably walk out of it saying “I liked the first one more.” And maybe then, we will appreciate how funny, original, and unpredictable “The Hangover” was.
OK, this may be the coolest iPad accessory I’ve seen so far. Slide your iPad into the jack and you have a mini video game unit, full with real joystick a la 1980′s video games. So instead of using the 2D flat “joystick” on the screen, you can use a real joystick and have a mini desktop arcade.
Now, if they had a slot for quarters, you could have a retro business model here. Buy up a bunch of these and set up a mini arcade in a local downtown space and host birthday parties for 10 year olds. I suppose you could get a bunch of Square credit card readers or just take care of the finances before the kiddy party starts.